Entrepreneur Alex Reeves selected Aspasia as the software solution to help achieve ambitious expansion plans for her new business venture, London-based Berkeley Property Management.

With over 14 years experience in the letting agency industry, Alex is well versed in the different software solutions available on the market and knows exactly what she wants from a support package. She is convinced that the web-based Aspasia system, with its emphasis on innovation, is the future of both her business and the industry, as the demand for management information increases.

Alex says; "Knowing that all our company data is secure and in one comprehensive system with Aspasia gives me real peace of mind. I was attracted by the sheer volume of information the system can hold. It enables our team to effectively handle multiple landlords and means there are no limits on the expansion of the business."

Impressed with Aspasia's knowledge of letting agents, Alex says; "Aspasia understands that the lettings industry can be tremendously paper intensive, with the risk that the processing side of the business can become prohibitively time consuming. The Aspasia team has developed a solution to increase the speed, accuracy and efficiency of this side of the business, which dramatically cuts the administrative burden and frees our time to offer outstanding client management."

As her company moves towards a future of increasing connectivity with Aspasia, Alex has been able to focus on communication. Internally, all staff can access the same live information from within the office or from any other Internet connection they choose.

"This improves our ability to communicate with our clients," she says. "As we represent busy landlords, who frequently travel or are based abroad, on-line correspondence is often the most effective method of keeping in touch. The logical extension of this, which we are able to achieve with Aspasia, is empowering our clients to view all activities related to their property or portfolio on-line from any place, any time."

October 2005